With this in mind, it’s easy to see why the travel industry is particularly thriving under the influence of AR portals. Journey to the center of the Earth.or maybe just to another country All they have to do is pick somewhere, anywhere, and they can create their own personal doorway. And the best bit: it doesn’t require the same complex or expensive equipment that Virtual Reality does.īoth companies and individuals alike can unleash their creative freedom and make their own AR portals. Using their smartphones people can enter and explore whole worlds, all at the touch of a button.
In a previous article, we discussed how humans are constantly striving for new levels of immersion and escapism, and it is this habit that makes AR portals an increasingly popular medium. These portals can appear anywhere from games like Harry Potter: Wizards Unite, to everyday apps like ARCore, or more recently, and perhaps more bizarrely, in IKEA.
Using augmented reality, people can place virtual portals in real-world locations, which they can then walk through and be virtually transported into new dimensions. In short, AR portals are doorways, windows, and portals that open entrances to new and exciting virtual worlds. Now, it’s time for a new phase in the augmented world: queue AR portals. With more and more apps turning to AR, it’s estimated that nearly 30% of smartphone users use AR apps at least once a week, and that’s before we include those faithful Pokémon Go users. Since then, Augmented Reality (AR) has been creeping into our lives left, right, and center-cementing a firm grip on the world.
Pokémon Go paved the future for augmented reality, and not just in games either. With the release of Pokémon Go, thousands took to the streets, searching every corner in a desperate attempt to “catch them all”.įast forward three years, and we’re still talking about it. In 2016, the world was swept into an augmented reality frenzy.
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